Agenda 23-24 Sept
Nordic Commercial Meeting 2025
DAY 1 – Tuesday
10.00 – 11.00 Setting the scene (Mikaëla)
- Welcome (Mikaëla)
- How has the year started? (Leadership Team Interview)
- HERO Vision & Com Plan Highlights (Mikaëla + Jim)
11.00 – 12.00 Trend seminar (Guest speaker)
12.00 – 13.00 Lunch
13.00 – 13.45 Commercial Excellence & Customer Trends (Tbd)
14:00 - 14:30 Better Snacking Adult (Katja)
- Vision & 2026 Plans
- Workshops per departments
16:00 – 16:15 E-Commerce highlights (Lydia)
16:15 – 16:30 Wrap-up (Mikaëla)
16:30 – 17:30 Own time
17:30 - 18:30 Activity
19:30 Dinner
Day 2 - Wednesday
08:30 – 08:40 Start and introduction (Mikaëla)
08:40 – 09:00 Growing up: Vision & Plans (Maja)
09:00 – 09:20 Pre-schooler - Goodies Future Plans (Paula)
09:20 – 11:20 Growing up fair
- BTFS - Little Kids journey (Johanna S)
- Goodies - Secondary placement/Maximize in store (Paula)
- Naturally Good Food (Susanne + Sarah)
11:20 – 11:30 Team activity
11: 30 - 12:15 Lunch
12:15 – 13:30 Workshop: Growing up vision Execution
13:30 – 14:00 Brand & Communication (Johanna K)
14:00 – 14:15 Wrap-up (Mikaëla)
14:15 – 14:30 Fika & Departures
Fall in Love with Better Snacking